Share on...

Finding a Buyer for your House: 6 Essential Tips to Follow

The demand for homes and real estate has only risen over the years, creating a market that is constantly expanding and changing with the times and economic fluctuations. Whether you are in business or decide to sell your own home, the process will mostly be the same, with the same complications, frustrations, and obstacles you can stumble over many times if you do not know what you are doing, do not have help or information, or what have you. That is where this little guide comes in, to help you get an overview of the steps involved in selling your home, and how to find the right buyer without having to fall on your face, symbolically, over and over again. So with all that out of the way, let’s jump right in. 

Get a Real Estate Agent

The first and most important step, before starting any work yourself, is to reach out to a real estate agent. Selling a house involves a lot of moving parts, all of which can trip you up, especially if you do not have previous experience and connections. Real estate agents deal with this for a living; they have the experience, the information, and the connections, slowly built up over the years. Of course, if you already have someone who seems like a great option, then you may not need an agent. For example, you can type in something like”we buy houses York PA“ so if you are in the vicinity, you should check it out, and even then, it might not hurt to check with a real estate agent to handle all the work for you. A real estate agent is not only involved in selling the house but in everything else too. Talking to potential clients, photographers, and landscapers, checking on the house itself, and so on, will sap your energy and time if you attempt to do it yourself. 

Social Media

There are billions of people on all kinds of social media platforms, and the majority of people who will be interested in your house will have found it online somewhere. Social media may be your best shot at finding the perfect buyer, which means you should take advantage of this optimal advertising avenue, especially on free social media, like Instagram, YouTube, and Facebook, especially as they are visual, where your property photos will shine the most. Some ways to build and develop a community include adding people who live in your surrounding area for an extended reach, naming your group with something a potential property buyer would search for on Google or social media, and actively posting and engaging with the audience, to name a few. Social media can be a ridiculously effective tool if wielded correctly, so take some time to commit to it.

Invest in Quality Photography

One picture can be worth a million words. This is an expression you have surely heard before and rings just as true in this scenario. You can write an entire essay describing your property, what makes its location great, and why it is a fantastic option for anyone looking to be a homeowner, but the truth is, barely anyone will even glance at it, let alone read the whole thing. But they will swipe through the photos you upload, over and over again, so let the pictures do the talking for you. It is best if you get a professional photographer to take them, as the photos can be the difference between your home appearing like an animal den or an abandoned cabin, and a luxurious, beautiful home just waiting for people to move in. A photographer has the equipment and the knowledge of how to take the perfect photos with lighting, shadow, and framing, so let your real estate agent call the right one. 


Curb Appeal

First impressions can make or break a sale sometimes, so before you start getting deep into the process, make sure you take some time to enhance your property’s curb appeal. You do not have to overhaul the whole house unless it is almost in ruins of course, and even “small” things can go a long way, as it is the details that make up the picture. Mowing the lawn, planting a few flowers, and repainting the front door if the old paint is all cracked and chipped are just a few of the small touches that can impress any potential buyers. 

Look at the Neighborhood

Take a look at your local area, as buyers generally do not venture too far outside their ideal neighborhood, so examine recent property sales. Who is buying, what qualities did the property possess, and how can you make your house even more enticing to the buyers who are still looking? For example, a traditional house with a lot of bedrooms in a fantastic school district is always going to be a highly popular option for larger, suburban families. Consider how you can appeal to that share of the population and what you can change or enhance. 


Patience is a vital quality to have in general, but especially when it comes to selling something as expensive and big as a whole house, it is key. It may take time, you may face setbacks and complications you have to resolve before getting back out there, people may try to lowball you and test your patience, and any number of things can go wrong. That is a fact of life, and accepting that is the first step in the process. There will be times when that patience is sorely tested and stretched to the limits, and you would like to just sell it to the closest homeless person to just have it behind you, but perseverance will get you to the finish line. Just continue marketing your house effectively, engaging with potential buyers, and letting your real estate agent step in when needed, and you will find the right buyer. 

Selling an entire house is no small endeavor, and there are plenty of little traps and obstacles that you may find in your way. But if you know what to do and what not to do, who to reach out to for help, and so on, you will be fine.

Leave a comment/Ask a question

Your email address will not be published. Required fields are marked *

Visit SA Decor & Design on social media

Interested in advertising with us? Find out how