Homemation unveils Africa’s largest, world-class home cinema experience

At Homemation, innovation meets inspiration. Drawing from the world’s most prestigious audio-visual, home automation and interior design brands, our team has created a cinematic masterpiece – the largest and most advanced home theatre experience in Africa. Now open for viewing at our flagship showrooms in Johannesburg and Cape Town, this immersive space redefines what’s possible in luxury home entertainment. Be inspired with Homemation.

The vision becomes reality

Months of meticulous planning, 3D modelling, and design culminated in a four-month construction journey that brought this vision to life. Every element was engineered for excellence – from the acoustics to the aesthetics.

To accommodate an astonishing 3m² of combined subwoofer cone area and 60,000 watts of amplification, the room was precision-built to eliminate vibrations and deliver flawless bass performance. Every square inch was optimised for acoustic integrity and visual harmony.

Lighting, a cornerstone of the ambiance, was entrusted to Lutron – a brand synonymous with engineering brilliance and human-centric design. Over 150 metres of LED strips and 130 lighting circuits were seamlessly integrated into acoustic wall and ceiling panels. The result? A dynamic lighting environment that shifts from cool to warm white or any hue across the RGB spectrum.

A showstopping centrepiece: ceiling panels featuring a black-and-white skyline of the aurora borealis, animated with Pixel LEDs to simulate the celestial dance of the northern lights. It’s not just a room, it’s an experience.

The technology behind the magic

Once construction was complete, the installation of cutting-edge technology began.

Audio: A 28-channel Ascendo immersive audio system in an 11.11.6 Dolby Atmos configuration surrounds the audience with breathtaking clarity. Six 21-inch subwoofers behind the screen, four more at the rear, and a 32-inch infrasonic subwoofer deliver earth-shaking bass, all calibrated using Trinnov’s revolutionary WaveForming technology for consistent sound across every seat.

Amplification: Ascendo amplifiers unleash 60,000 watts of subwoofer power, while Trinnov Amplitude amplifiers add over 10,000 watts to the speaker system.

Visuals: A 177-inch Stewart Filmscreen with Harmony acoustically transparent fabric ensures perfect audio alignment. Paired with the Barco Hodr cinemascope projector, boasting over 7,500 lumens, the result is cinematic brilliance – vibrant, razor-sharp, and true to the director’s vision.

Seating: Luxury meets ergonomics with custom-designed seating from Moovia, the German masters of cinema comfort. A blend of cinema and media room chairs, finished in premium materials with walnut accents, offer motorised adjustments and RGB-lit cupholders. Integrated with Control4 automation, the seats reset automatically when the system powers down.

Experience it for yourself

This isn’t just a home theatre, it is a sanctuary for film lovers, audiophiles, and design connoisseurs. Homemation invites you to step inside and experience cinema as it was meant to be seen and heard.