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Furniture Jun 22, 2022

BoConcept Unveils Its 2022 Collection

The Danish brand BoConcept celebrates 70 years of existence and in doing so, unveils a new and exclusive collection, featuring timeless shapes and neutral colours. Here multifunctional pieces respond to consumer needs.

 

2022 marks the 70th anniversary of BoConcept. A really extraordinary achievement that testifies the brand’s excellence and deeply rooted Danish heritage, celebrated by BoConcept with the campaign Ekstraordinær since 1952, launched in March.

The newest collection, which will be officially presented in September 2022, encapsulates the best of Danish style with its expertly crafted designs and timeless shapes. In a world that is rapidly changing, with consumers often forced to redefine their lifestyles, the collection was developed to respond to new needs and desires expressed by consumers themselves.

The collection includes brand new designs and new versions of beloved existing pieces. Each piece is thus created to meet new consumer needs and habits, such as working from home and spending more time in multifunctional spaces at home. All the pieces reflect BoConcept’s own values and heritage: expert craftsmanship, quality without compromise, and uniquely Danish design.

Among the highlights of the collection are the Berne sofa, the Princeton Lounge chair and the Kingston desk.

BERNE SOFA by Henrik Petersen

With its modern, minimal design, Berne offers great support thanks to a higher, more upright back, bigger seat depth and firmer cushions. The tubular-shaped matt black metal legs consequently create a floating expression. There are no sharp corners. The arms, seats and back are softly rounded, giving this sofa a welcoming look from every angle.

PRINCETON LOUNGE CHAIR by Morten Georgsen

A beautiful accent chair, Princeton stands out from the crowd. The light base subsequently embraces the organic-shaped back and seat. It is complete with a light and feminine expression. The soft comfort and the cocooning effect additionally make this well-proportioned chair very cosy and welcoming.

KINGSTON HOME OFFICE by Morten Georgsen

Kingston features a thin metal frame with a subtly integrated drawer for storage of pens, tablets or paper. As a result, it combines workspace and storage in a perfect home office solution. Furthermore, the organic shape radiates softness, while the slightly tapered and inclined legs ensure a light, Nordic expression.

“Our New Kollektion is truly timeless, with contemporary Danish designs and colours that won’t go out of style. Each piece is expertly crafted using only high-quality, durable materials – because we want our consumers to enjoy BoConcept furniture for many years to come, and to Live Ekstraordinær every day!” says Claus Ditlev Jensen, BoConcept Collections and Visuals Director.

Visit BoConcept for more.


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