Spotlight: Zoya Rugs

Akin to finely woven works of art, a Zoya rug may be the only item you need to instantly transform your interior. Based in Cape Town, South Africa, Zoya Rugs is a tradition-rich, forward-looking manufacturer of quality hand-woven and hand-tufted rugs.

Conceptualised by master craftspeople from as far afield as Iran and New Zealand, and made from only the finest quality fibres, each Zoya Rug design is unique in its own way. What’s more, every rug is completely customisable, from its shape and size to the woven pattern and the height of the piles.

It’s this diversity of colour and pattern on offer that set Zoya Rugs apart from the competition. It’s also what makes one of their rugs the perfect item to wholly transform any room in your home.

Think about it…for most people, a room makeover means a new paint colour but by swopping out or adding a rug to a space you can change the entire look and feel of a room without spilling a drop of paint.

That’s because when you change a rug, you change the canvas on which your other furniture and decor items are displayed.

A carefully considered rug can shift the entire design focus of a space – it can introduce a new texture, colour or pattern and become a focal point in the room. Or it can harmoniously blend in with the existing scheme, subtly adding another design layer.

It certainly is the easiest and most high-impact way to change up your interior. To help you inject your home with colour, vitality and dimension, we’ve chosen 5 of the most transformative rugs from their collection.

Golden Hemp rug

Hand-woven from 100% organic Nepalese hemp, this rich ochre-hued rug offers a luxe yet low-key base that’s compatible with most decor schemes, from contemporary beach homes to more sophisticated, organic interiors. Plus, the durable fibre makes it ideal for areas with heavy foot traffic.

Nepalese Contemporary Splash Design rug

Sure to make a statement, this hand-woven Himalayan wool and natural organic silk rug is the way to go if you want to create a neutral scheme with clean-lined furniture.

Zoya Comic rug

A fun addition to a young, modern space, this sketchbook-look rug is hand-woven from wool and bamboo silk. The cream base will work best on a dark floor.

Handtufted in Viscose rug

Another contemporary option is this hand-tufted viscose rug, this time in delicious candy pink. The modern design and popping colours make it ideal for a light-filled living room with warm neutral tones. It’s the perfect base for a Boho decor scheme.

Handtufted in Wool and Viscose with a High/Low 3D-Pile rug

A blend of wool and viscose, this high-contrast textured rug can carry a traditional or more modern interior scheme because of its monochrome colourway.