Spotlight: Luxury Lifestyle Awards 2022

SA Decor and Design has been named a Winner of the Top 100 Best Luxury Influencers & Bloggers in the World for 2022 by Luxury Lifestyle Awards.

Awarded annually, the Luxury Lifestyle Awards is a global awards programme that celebrates the best luxury goods and services globally.

We at SA Decor and Design are extremely honoured to have been named a winner in the Top 100 Best Luxury Influencers & Bloggers this year. A remarkable achievement our small but robust team is extremely proud of. Especially as we work to promote local businesses, creatives, makers and innovators on the global decor and design stage.

The organisation has been selecting, recognising and promoting top service providers and products for 14 years. This year, the organisation has once again done extensive research – reviewing more than 10 000 goods and services in 400 categories from 60 countries to identify only the very best. Including the most reliable and trustworthy luxury influencers, a new category added not so long ago.

As the Luxury Lifestyle Awards explains: “Having started in the field of the best exclusive products and services in 2008, the Luxury Lifestyle Awards have been active participants in the luxury industry over the years and have had the opportunity to observe its evolution. One of the key changes in the sector has been the digitalisation of media content and its transition to online. This, in turn, has opened up opportunities for talented content creators to show their best qualities by broadcasting a sophisticated sense of taste and views on the luxury lifestyle to audiences of millions.

Today, luxury influencers and bloggers have become the authoritative guides to the luxury sector for a large number of consumers. They have earned the trust of users to choose and buy exclusive products and services of the highest quality.

The intimacy, positive emotions, and meaningful connections that influencers create are important not only for consumers but also for luxury brands. The industry knows many examples of how a personalised relationship between a brand and its customers is the way to build audience trust and present its best features. Top bloggers and influencers are the best intermediaries for building these relationships, acting as a liaison between luxury brands and their audiences.”