Tribe Design Week: A Bold Edit

The opening of the Hotel Tribe Milano Malpensa marks Tribe’s entry into the Italian market. Tribe emphasizes its commitment to design and organizes a dedicated week for its guests. Furthermore, it connects with the city centre through a partnership with Terrasza, an outdoor living event.

On the occasion of the Salone del Mobile and Milan Design Week, the declared vocation in the slogan ‘A BOLD DESIGN EDIT’ has inspired the new TRIBE hotel, which opened in February at Milan Malpensa, to involve its guests in the most electrifying week of the year.

The opening marks the debut in Italy of the TRIBE brand, born in Australia in 2017, bringing a breath of contemporaneity with its bold design based on a mix-and-match concept that makes each TRIBE hotel unique.

Like the other 14 hotels from Perth to Paris, TRIBE Milan Malpensa has selected renowned Italian and international design brands for its common areas, including the central social hub, and its 240 rooms. Each room is equipped with specially designed and crafted furniture, such as the original TRIBE Signature bed raised to create a spacious compartment for luggage storage. Artworks and iconic design objects contribute to making the environments even more original and the stay enjoyable.

The panoramic terrace with a pool and the central green space inspired the partnership with TERRASZA, born from the shared desire to build a space for design-focused communal experiences. Thus, during Design Week, an ideal bridge is created between the location hosting the creative oasis TERRASZA MILANO 2024, in the 5VIE district in the city centre, and the new hotel at Milan’s main airport.

Hotel guests will experience TRIBE DESIGN WEEK through dedicated graphics, an exhibition, and outdoor furniture from well-known brands such as Pedrali, Miniforms, Fermob, Fatboy, Midj, and Moustache.

A Social Hub

TRIBE Milano Malpensa introduces a novel hospitality concept to Italy, tailored for travellers who crave design hotels at affordable prices. Guests are immediately immersed in the distinct “Social Hub,” a signature of the TRIBE brand upon entering the hotel. This vibrant, multi-use space includes an Italian cafeteria transforming into a fancy bar in the evening, a lounge and co-working spots; and the 24/7 Grab & Go corner, “H24,” where guests can indulge in fresh snacks and beverages at any time. Furthermore, the new TRIBE hotel boasts a well-equipped gym featuring high-end Technogym equipment, a heated panoramic swimming pool, and an outdoor garden. Alongside custom-designed furniture, artwork, and iconic items, each room is intelligently and comfortably equipped with a 55-inch Chromecast TV, USB charging points at accessible heights, a Lavazza coffee machine, tea, bottled water, and high-quality linen for an exceptional sleep experience. Another signature indulgence from TRIBE is the lavish bath amenities provided by the renowned Kevin Murphy brand.

Due to its strategic location, the hotel benefits from excellent connectivity to key points of interest. Milan Malpensa Airport and the railway station are approximately 1km away, ensuring easy accessibility for travellers thanks to the hotel’s “Park & Fly” and Shuttle services. Moreover, TRIBE Milano Malpensa serves as an ideal home base for exploring the cities and lakes of Lombardy and Piedmont, including the crucial Rho-Fiera hub as epicenter for Milan’s most significant trade fairs. The opening marks TRIBE’s entry into the Italian market, emphasizing the brand’s growth plans to expand to 50 hotels worldwide over the next five years.

“Our TRIBE brand embodies precisely what the new generation of travellers seeks: Exceptional, unique, and bold in design, providing guests with everything they need and nothing they don’t. After recent expansions into the German and Hungarian markets, we are thrilled to include Italy, renowned for its fashion and design, on our map. Together with our long-term partner Amapa and the hotel team led by General Manager Simona Calabrese, we look forward to welcoming our first guests in Milan”, says Pauline Oster – Vice President TRIBE Europe & North Africa.

Visit TRIBE for more.