Messe Frankfurt Ish Bathroom Trend

What will tomorrow’s bathroom look like? ISH 2025 is set to provide answers to this question, with subjects such as sustainability, resource conservation, comfort and design trends taking centre stage when the show opens its doors in Frankfurt am Main, Germany, from 17 to 21 March 2025.

This special showcase will feature an inspiring trend exhibition and a dynamic programme of lectures and discussions. It will highlight the latest innovations, cutting-edge products, and visionary concepts that redefine the bathroom as an essential part of the home.

Centrally located in the Bathrooms solution field in Hall 3.1 (Stand D71), the popular Pop up my Bathroom trend show brings the bathroom to life as a holistic space. 

This year, the focus at Pop up my Bathroom is firmly on people with presentations designed to make trade fair visitors aware of how much users’ needs are an integral part of bathroom planning. Bathroom products, walls and floors, technology, a wide range of materials and colours, light, sustainability and the bathing experience are the key elements of modern bathroom planning. Nevertheless, if user needs are not prioritised, the bathroom remains a purely functional space without a soul. It is the everyday routines and special moments, the time-outs, the physical experience and the daily rituals that make the bathroom a genuine living space. Therefore, the bathroom is transformed into a stage at Pop up my Bathroom 2025.

Curated by trend researcher Frank A. Reinhardt, the exhibition is a source of important information on the current state of holistic bathroom planning for architects and bathroom planners. In addition to innovative manufacturers from the Wall & Floor category, numerous ISH exhibitors, including Axor, burgbad, Bette, Duravit, Hansgrohe, Hewi, Ideal Standard, Kaldewei, VitraBad and Villeroy & Boch, are also taking part. Important new products will be shown in the context of industry-relevant interior design trends – a visualisation of living spaces that meet a wide range of requirements for bathroom users, from body care and styling to fitness, regeneration and mental health.

A comprehensive overview of the entire ISH 2025 programme covering everything from the solution fields to events and exhibitors can be found on the trade fair website at www.ish.messefrankfurt.com.