Kartell

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Aaland Rug
by Kartell

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    Aaland Rug by
    Kartell

    The AALAND rugs are characterized by a particularly original and distinctive graphic pattern. The design consists of two organic rounded shapes, each with different fills and textures, creating an interesting visual contrast. These two shapes, while maintaining some visual independence, are connected by a graphic element that can be interpreted as a sort of stylized suture.

    About Kartell


    Founded by Giulio Castelli in 1949, in the early years Kartell took its first steps to produce the distinctive design that would come to epitomise the ‘Made in Italy’ label.

    In 1988 the company was acquired by Claudio Luti, the son-in-law of Giulio and Anna Castelli who had a background in fashion. The sensibility that Luti had developed under the Versace fashion house, with a love for perfection and tasteful design, heralded a new start for the brand. Luti sought collaborations with designers and architects like Philippe Starck, Ron Arad, Antonio Citterio, Ferruccio Laviani, Piero Lissoni, Patricia Urquiola, Mario Bellini, Alberto Meda and Vico Magistretti, who were responsible for those products that soon came to symbolise the brand. The fresh approach to materials dictated the new direction and brought real turning points for Kartell: studying, manipulating and enriching materials resulted in an end product which offered unprecedented characteristics.

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