A.I. (2 Chairs) by
Kartell

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Kartell continues its ongoing commitment to sustainability with eco-friendly products which are part of the broader project expressed by the industrial manifesto Kartell loves the planet. A.I. is the chair created for the first time ever using recycled material, in which aesthetics and structural requirements remain unaltered, blending seamlessly with generative design. The added value of A.I. lies in the fact that it is the first product family conceived by Artificial Intelligence in response to input received from the designer (Philippe Starck) and the know-how of the company (Kartell).

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About Kartell

Founded by Giulio Castelli in 1949, in the early years Kartell took its first steps to produce the distinctive design that would come to epitomise the ‘Made in Italy’ label.

In 1988 the company was acquired by Claudio Luti, the son-in-law of Giulio and Anna Castelli who had a background in fashion. The sensibility that Luti had developed under the Versace fashion house, with a love for perfection and tasteful design, heralded a new start for the brand. Luti sought collaborations with designers and architects like Philippe Starck, Ron Arad, Antonio Citterio, Ferruccio Laviani, Piero Lissoni, Patricia Urquiola, Mario Bellini, Alberto Meda and Vico Magistretti, who were responsible for those products that soon came to symbolise the brand. The fresh approach to materials dictated the new direction and brought real turning points for Kartell: studying, manipulating and enriching materials resulted in an end product which offered unprecedented characteristics.

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