Parisian design house Roche Bobois

Celebrating the emotional power of French Art de Vivre, Parisian design house Roche Bobois has unveiled a new brand film.

Produced by BETC Paris and directed by Dean Alexander, a multi-award-winning American photographer and director who is also a committed Francophile, the film offers an elegant play on Frenchness as a means to showcase some of the brand’s most iconic pieces.

Set to an original rendition of “ Parlez‑moi d’amour ”, a timeless French song, the film captivates viewers with its bold, fresh and light expression of French elegance, while showcasing some of the brand’s most iconic designs.

The film captures the magic of love at first sight as a young woman and man cross paths in the elevator of a luxurious Parisian hotel. With a touch of the extraordinary, the escalator whisks them away into the enchanting, everyday life of a couple in love as each floor transforms into an elegant, poetic chapter of their journey together, set against the backdrop of iconic Roche Bobois furniture.

Featured designs include the Bubble 2 sofa, Fleur de Coton floor lamp, Nuvola rug, No Limit vase, Aqua dining table, Ava dining chair and Bilboquet side table. 

Produced in 30‘ and 20’ versions, the Roche Bobois film will be broadcast on TV and digital channels from January onwards.

For more information, please contact the nearest showroom or visit the website: Roche Bobois Official Website.