iTe Products: Winter Comfort at Your Fingertips

Hygge is a Danish concept of comfort and cosiness that has become a major interior design trend over the last few years. Although it’s distinctly Scandinavian in flavour, during the winter months here in South Africa you could be forgiven for thinking that you were in northern Europe.

Hygge is of course about all things fluffy and soft; the link to cementitious wall and floor coatings may not be immediately apparent. At iTe Flooring, gain access to plenty of transferrable knowledge that can help make it easier for homeowners to endure winter temperatures.

Layers are all-important when it comes to thermal comfort – they are also a key success factor in the iTe flooring system. Built up layer by layer, using products backed by years of extensive R&D, an iTe floor is proof against cracks, rising moisture, and any deviations from the level.

Cold, damp spaces are not conducive to hygge; weatherproof coatings and floor treatments that stop substrate moisture in its tracks set the scene for a warmer, cosier, more comfortable winter. Hygge may be more focused on pillows and throws, but we believe in creating a solid foundation first of all.

Once this is in place – using iTe products – the more tactile aspects of winter comfort can be addressed. Getting the basics right also creates lasting peace of mind – another founding pillar of hygge. After all, being relaxed on the inside is vital to feeling at ease on the outside.

Each iTe product is covered by a famous warranty; your promise of the enduring quality that you can expect when you use products that have been developed by experts, formulated with incredible attention to detail, and applied by installers who are passionate about achieving perfection.

Choose iTe products for your walls and floors, and enjoy the comfort (or hygge) that comes with knowing that you’ve made the right choice today for tomorrow, in winter or in summer

Contact: iTe products