Dyson: All The Cleaning Power Without The Cord

Anywhere. Any time. Deep clean your whole home with Dyson’s most powerful cord-free vacuum. Dyson V8 Absolute Cord-Free has got you covered.

“Like everyone we get frustrated by products that don’t work properly. As design engineers we do something about it. We’re all about invention and improvement.” – James Dyson, Inventor of Cyclonic Vacuum Technology.

In 1978, James Dyson became frustrated with his vacuum cleaner’s diminishing performance. Taking it apart, he discovered that its bag was clogging with dust, causing suction to drop. He’d recently built an industrial cyclone tower for his factory that separated paint particles from the air using centrifugal force. But could the same principle work in a vacuum cleaner? He set to work. Five years and 5,127 prototypes later, he had invented the world’s first bagless vacuum cleaner.

G-Force. James Dyson’s vacuum cleaner was first sold in Japan, the home of high-tech products. Known as the ‘G-Force’, it impressed the Japanese with its performance and quickly became a status symbol, selling for $2,000 a piece.

In 1993, the royalties allowed James to manufacture a Dyson machine under his own name, and the DC01 was born. A multi-millionaire and world-wide success story was also born!

Today, there are Dyson machines in over 65 countries around the world. Dyson has grown from one man and one idea to a technology company with over 2,000 engineers worldwide. But it doesn’t stand still. At its core is an ever-growing team of engineers and scientists. More ideas. More invention.

Dyson engineers and scientists in Britain, Singapore and Malaysia are dedicated to inventing and improving Dyson machines. They are drawn from a broad spectrum of disciplines: fluid dynamics, robotics, acoustics, electronics and microbiology to name a few. Each one is an expert in their field. Working together, they ensure Dyson machines outperform others and that they’re built to last.

Visit www.dyson.co.za for more.