Sloom: Uncovering the most distinct mattress of the moment

A mattress brand that turns everything you know about buying a mattress on its head. Sloom simplifies the process in a way no other retailer does.

Sloom is South Africa’s first and only comfort adjustable mattress. (In a box.) Established in 2016 by Rudo Kemp with the fundamental goal of simplifying the mattress buying process.

“A few years ago, while selling beds in the retail industry, one of my biggest frustrations was the number of different beds. All with different, but technically the same features,” says Rudo. He observed how customers had to decide their preferred comfort level within minutes. “Not only is this unrealistic, but it’s an unfair expectation to have of a customer.”

Rudo came up with the idea to invent a single mattress that incorporates different comfort layers. It started as a turn mattress, with two different comfort levels. (One on each side.) Later, this became an adjustable mattress with four distinct layers — each layer, contributing to the mattress as a whole.

The Sloom mattress features a removable zip-cover that allows for a full view of the interior. Have you ever seen the inside of your mattress? (Join the thousands.) Unzip the cover and easily adjust the comfort level to suit your personal preference. On top of that, the removable cover is machine washable.

Your mattress gets delivered in an easy-to-handle sized box. A mattress in a box? Yes, the Sloom mattress is compressed, shipped in a box and delivered to your door – Testament to the excellent quality of the foam, the mattress fully recovers after taking it out of its packaging. (Need to navigate your mattress through narrow corridors, up a flight of stairs, or get it delivered to your apartment on the fifteenth floor? The mattress-in-a-box-concept eliminates these stressors.)

Usually, one would expect a hefty premium on a product of this quality, manufacturing transparency,ease-of-use and guarantees. Rudo wanted Sloom to be accessible to as many people as possible, which meant that a premium price tag wouldn’t cut it. Being an online-exclusive shop eliminates the additional costs passed down to the customer. Rent, commission-driven sales, and the list go on.

The Sloom mattress offers a risk-free 100-night trial. If you are not satisfied between 60-100 days of sleeping on your Sloom mattress, you will receive a full refund.