Since 2009, Roche Bobois has organised a design competition to take place in a different country every two years. The aim is to seek out talented young designers and to give them the opportunity of exposure at the outset of their career.
The first edition of the Roche Bobois Design Award was held in China where it attracted 1,200 participants. In 2012, the AVA chair, one of the winning designs, designed by Song Wen Zhong, became the best selling chair in the Roche Bobois collection.
Following the second edition held in Morocco in 2011, Roche Bobois held the 2013 design contest in the United Kingdom in partnership with London’s prestigious Central Saint Martins School of art and design.
Students were invited to respond to the theme of “New ways of seeing, new ways of seating”. The jury selected the LADY B armchair, conceived by Cécile Maïa Pujol, a young French designer, marking the brilliant start of her career as a designer with Roche Bobois.
Following a year of extensive development of her design with Nicolas Roche, Director of the “Les Contemporains” collection, went into production in September 2014 for the Pujol’s final design . The LADY B armchair is now on sale in all Roche Bobois showrooms in almost 50 countries.
The Roche Bobois 2015 Design Award will be held in Germany in partnership with Architektur & Wohnen magazine. Students and young designers have until 30th May 2015 to submit their design based on the theme: modularity – multifunction – versatility – mobility.