2014 Product Design Competition

Think outside the “Sink”… Competitions are always exciting! Now in its second year, the Cobra Product Design Competition calls on design students, plumbers, designers, architects, specifiers and all those with a keen interest in industrial design to think outside the box and conceptualize a fresh, innovative kitchen mixer.

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Do you often think about dream kitchens and those special statement mixers you’d love to have to complete the picture? Then why not put pencil to sketch pad and enter the 2014 Cobra Product Design Competition; you could walk away with R30 000 cash and the opportunity to have your mixer design brought to life by Cobra. Now in its second year, the Cobra Product Design Competition calls on design students, plumbers, designers, architects, specifiers and all those with a keen interest in industrial design to think outside the box and conceptualise a fresh, innovative kitchen mixer. This year the focus is on saving water and energy, and designs need to incorporate the new buzzword in energy efficiency – induction heating technology – to allow the mixer to generate instant on-demand hot water. “We’re looking for kitchen mixers that are capable of decreasing the amount of water wasted while waiting for hot water to reach the tap from the geyser in a conventional electric water heater setup. We want workable solutions for water and energy conservation that have the potential to reduce the impact on the environment. This is important, as the winning designs will go into production and proudly bear the Cobra brand,” says Ronelle Badenhorst, Cobra Business Unit Manager. The proposed designs must incorporate induction heating as efficiently as possible so as to make installation as easy as possible. The induction heating electronics should be installed in the actual mixer, with the capacity to heat water to 40°C-50°C. The designs will be judged by a professional panel according to their level of innovation and uniqueness, aesthetics, marketing potential, promotion of water efficiency, implementation and feasibility of the technology used, compliance with the applicable SANS standards, and manufacturability. The three entry categories are: students (for fulltime students at all South African tertiary institutions); individuals/professionals (for emerging professional designers or aspirant designers working in other fields); and most promising institution (learning institutions as represented by students). The prizes include R30 000 cash for each of the winners in categories one and two; R15 000 for each of the runners-up in categories one and two; and a R10 000 prize for the winner in category three. Multiple entries within a single category are allowed.
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The closing date for entries is 7 July 2014. Full details can be found at www.cobra.co.za or by emailing design@cobrawatertech.co.za and for up to date news, like them on Facebook here

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